Footwear industry includes companies operating, manufacturing, producing, supplying, and selling footwear for men, women, and children for all age groups. The footwear products can be classified essentially by type and style of shoes, ranging from athletic to flip-flops. The children’s or kids’ footwear products vary from shoes, sandals, and boots manufactured exclusive of designer labels and leading to providing interest for consumers across the globe. Moreover, increase trends associated with fashion shows, trade exhibitions, and trade fairs have further supported the manufacturing of designer footwear collections for kids of varying age groups. The launch of exclusive designer shoes made of high-quality materials and standards further has led to a rise in interest and expansion of the global kid’s shoe market.
Nowadays, children’s shoes are made up of a wide range of materials such as leather, plastic, rubber, and fabric. Among these, the preferred interest towards the leather making it to be prominent materials used for making kid’s shoes. Some of the key players have also focused on kids’ choices, trends for using eco-friendly raw materials, recycled rubbers, recycled carpet padding, organic cotton, and vegetable-dyed leathers for producing footwear.
According to the study “Global Kids Shoes Market Size study, by Type (Casual Shoes, Sports Shoes, Boots, Sandals), by Application (Boys, Girls) and Regional Forecasts 2018-2025” the key players operating in the global kid’s shoes market include Adidas AG, ASICS Corp., Crocs Retail LLC, Dolce & Gabbana Srl, LVMH Moët Hennessy – Louis Vuitton, Skechers USA Inc., New Balance Athletics Inc., Nike Inc., PUMA SE, Wolverine World Wide Inc.
Presently, an increase in awareness towards the health concerns of individuals across the world has led to the use of products fit for kids for all indoor & outdoor activities. This, in turn further boosted demand for athletic footwear among all children age groups. Moreover, children are also engaged in fitness regimes such as swimming, running, playing for remaining healthy, and active. The children’s shoe market has witnessed an increase in the demand for new shoes owing to change in a lifestyle supported by factors of new or smart products followed by accessories among children, increased participation over the sports, growing extra circular activities from an early age.
Additionally, rise in the disposable income of individuals and a growing number of children inspired from a wide range of sports activities are further pushing the growth of the market. Moreover, the rise in demand for comfortable and fancy shoes adding to the major factor likely to create varying opportunities over the forecast period. However, fluctuating prices of raw material and high initial capital constraints are some of the factors limiting the growth of kid’s shoe demand in near future. Based on the type market is segmented into casual shoes, sports shoes, boots, sandals with a preferred sales channel as an offline medium. Based on application market is segmented as boys and girls. Some of the key factors such as better pricing strategies and the broader product assortments expected to play a significant role over the offline segments maintain a significant position.
Based on the region the kid’s shoe market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America, and Rest of the World. The Asia-Pacific region one of the key regions developing demand across the globe owing to a substantial increase in the rate of urbanization and a rise in demand from developing economies such as China and India. The European region is estimated to grow at a higher growth rate over the forecast period.
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