The market of menstrual cups can be operate by increasing women citizenry in developed and underdeveloped countries, benefits of cups over pads and tampons, increasing cost of pads and tampons and increasing government campaigns and funding.
According to the report analysis, ‘Global Menstrual Cups Market Research Report: Forecast To 2023’states that some of the major companies are currently functioning actively in this domain which includes Lunette, The Keeper, Inc., Dive International Inc., Vcup, Anigan, MeLuna, LADYCUP, FemCap, Inc, Ruby Life Ltd., IRISANA S.A., Yuuki, LENA and several others. The global market of menstrual market can be distinguished on the support of usage, type, end-use industry, material and others. Moreover, the menstrual cup helps in leakage free menstrual days and a next-generation female hygiene product. Furthermore, the report also consist important information related to the key players, manufactures, bargaining power of supplier and buyer, threats of new entrants, distribution and sales channels and regulation landscape.
Due to significant increase in the urbanization the women is doing effective usage of menstrual cup during the menstruation and led the market growth more significantly across the globe but majorly in developed countries. On the basis of geography, the market of menstrual cup spread across the globe which includes major region such as Americas, Europe, Asia Pacific, The Middle East & Africa and others. Whereas, on the basis of type, the round cups accounted for a major share of 43.0% in 2016 and the Americas hold the handsome amount of share in the global menstrual cup market which is expected to extend USD 681.3 million by 2023.
Moreover, the Asia Pacific is the rapidly growing market, which is anticipated to rise at a CAGR of 3.5% over the 2017-2023. Additionally, for making the aggressive production the producers are also introducing effective strategies and beneficial policies which are very much fruitful in making the menstrual cups more effective as the menstrual period in women life is very much formative. Therefore, as the need is increasing with the extensive usage of menstrual cup from various countries makes the market of menstrual cups more constructive enough to grow across the globe. Therefore, in the coming years the future of this market is expected to grow across the globe in a more significant manner over the decades.
A menstrual cup is a comprehensive product which is reusable feminine hygiene good and manufactured as a substitution to tampons and sanitary napkins to be used at the time of menstruation. The menstrual cups are generally used and made up of flexible medical grade silicone and structure like a bell with a stem. Moreover, the menstrual cups are encouraged as more eco-friendly and more practical than sanitary pads and tampons. Furthermore, the one menstrual cup is reusable for up to five years and more and most of the brands sell a smaller and a larger size of menstrual cup. Whereas, unlike pads and tampons, cups collect menstrual fluid rather than overwhelming it. As it is eco-friendly and does not produce toxic syndrome or vaginal dryness as it is made up from 100.0% medical grade silicone. Therefore, with the numerous applications and size classification the market of menstrual cup is spread across the globe more significantly.
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Ankur Gupta, Head Marketing & Communications