Idea Cellular has just enhanced its 3G network in the cities of Pune and Nashik, by deploying it on 900 MHz band. The operator has done so by deploying 700 more mobile stations using 900 MHz band on the existing 1,500 3G cell sites, and also on the 1,540 modernized 2G mobile stations.
This move will provide not only additional data capacity, but will also provide better network coverage to its subscribers. Idea Cellular plans to double this network expansion via 900 MHz band in the next month thereby improving the data experience of its users.
Idea Cellular has a total of 2.43 crore active subscribers in Maharashtra Telecom circle. The telecom operator also has 2G and 3G network across more than 34,000 towns and villages, and boasts of a total of 8,500 3G cell sites and 11,700 modernized 2G cell sites.
Idea states that its subscribers in Pune and Nashik are highly evolved consumers having heavy voice and data usage. It is also worth noting that Idea has heavily invested in acquiring very efficient 900 MHz spectrum for data usage over the last two years, and now the time has come to offer the benefits to the subscribers.
“Mobile users in the cities of Pune and Nashik are amongst the most highly evolved consumers in the country with high usage of both voice and data services. Over the last two years, Idea has invested heavily in acquiring spectrum in the most efficient 900 MHz band and is now setting up a future-ready, modernized network to cater to the growing demand of mobile users. We are confident that with the launch of 3G services on 900 MHz, the people in these cities will be able to meet their ever increasing demand in a far more efficient manner,” said Mr. Rajat Mukarji, Chief Corporate Affairs Officer, Idea Cellular.
Idea is also planning to launch a wide range of products and services for the 3G users in these cities. It will launch 3G dongles operating on 900 MHz band along with various kinds of data plans.
A total of 20% Idea Cellular users in the region are data users and with this network enhancement via 900 MHz band, its customers will get an overall better network experience.
“We are also in the process of expanding our network of world-class service centres throughout the region,” said Mr. Rajendra Chourasia, COO, Maharashtra & Goa, Idea Cellular.
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