US chewy candy market value will escalate in the future majorly owing to increasing popularity of chewy candies among millennials. Millennials’ desire for more chewy candy varieties has favored the growth of US chewy candy market.
Chewy candies are growing in the US owing to their popularity in the working class segment as the concept of on-the-go snacking takes hold of the people. Availability of sugar-free chewy candies combined with a large number of flavors has made chewy candies extremely popular among adults.
Chewy candy companies’ increasing focus on sugar-free chewy candy segment and increasing market penetration will aid in sustaining market growth.
Chewy candies are growing in the US owing to their recent popularity in the working class segment as the concept of consuming healthy snacks takes hold of the people. Availability of sugar-free chewy candies combined with a large number of flavors has made chewy candies extremely popular among adults. Instead of focusing on taste and flavor of the candy, the chewy candy manufacturers are more focused on highlighting the health benefits of it which has increased the demand of fruit flavor chewy candies in the US. The concept of on-the-go snacking has gained prevalence in the recent times with more individuals opting for a quick snack instead of a full meal. As the chewy candy manufacturers opted for variations of their products, working professionals seem to have increased consumption of chewy candies at work in recent times.
The chew candy manufacturers have been experimenting by mixing existing flavors to create new product offering for the consumers. Two things that will lead this industry forward are flavors and innovation or rather a combination of the two. Entry of new players in the market will aid the overall market revenues of the US chew candy market in upcoming years.
Increasing US confectionery market, increasing working age population, increasing sales of sugar and increasing personal disposable income are some other key factors that may have positive impact on the market creating additional and replacement demand in the future, according to the Analyst at Ken Research.
Ken Research in its latest study, US Chewy Candy Market Outlook to 2021, suggests that demand for chewy candies in the market will continue to dominate in the US owing to rising household income, product innovation, increasing population of Millennials & children and increasing online sales.
US chewy candy market is estimated to register a positive CAGR growth during 2017-2021. Increase in Millennial population in future and demand for on-the-go snacking are expected to be key drivers for spiked demand in US chewy candy market. The report provides information on global confectionery market, US chewy candy market introduction, US chewy candy market size (by revenue), market segments (by type of candies, by distribution channels and by flavors), value chain process for chewy candy industry, trends and developments in the market, key issues and challenges in the market, industry norms and regulations for chewy candy, trade scenarios in US, consumer profile for US chewy candy market, product portfolio of major players in the US chewy candy market, future outlook of the US chewy candy market and covering competitive landscape of major companies including Wrigley, Mondelez International, Ferrara Candy Company, The Hershey Company and Perfetti Van Melle.
Key Factors Considered in the Report
US Chewy Candy Market
Skittles Sales Figure
US Candy Market Trends
Candy Production in the US
Starbust Sales Chewy Candy
Popular Chewy Candy Brand in the US
For further reading click on the link below:
Related Reports by Ken Research
Ankur Gupta, Head Marketing & Communications