The report titled “Indonesia Agricultural Machinery Market Outlook to 2020 – Integration of Small Farm holding Structure and Government Support to Foster Growth” provides a comprehensive analysis regarding the performance of the agricultural machinery and equipment market in Indonesia. The revenues of the industry have been segmented on the basis of agricultural machinery including Tractors, Combine Harvesters, Rice Transplanters and Tractor Implements. Under each segment, aspects such as market size on the basis of revenue and sales volume have been computed. The report also covers market share in each segment along with the competitive landscape of major agricultural machinery manufacturers, country overview on the basis of macro-economic variables, pricing analysis, agricultural overview and business model of major agricultural machinery manufacturers.
Market for Agricultural Machinery
The sale of 2 wheel tractors/power tillers was evaluated at ~ in 2010. This generated sales revenues worth USD ~ million during the same year. The sales of 2 wheel tractors/power tillers reached ~ in 2015, generating revenues amounting to USD ~ million during the same year. 2-wheel tractors are used throughout the country but majority of this demand comes from Java, Sulawesi and South Sumatra. The sales of hand tractors ranging from 5 hp to 8.5 hp contributed ~% to overall sales volume in 2015. Conversely, the sale of hand tractors ranging from 9 hp to 15 hp contributed ~% to overall sales volume during the same year. CV Karya Hidup Sentosa (Tractor Quick) sold ~ hand tractors in 2015, garnering a share of ~% in terms of sales volume in the two wheel tractor sales market. Yanmar accounted for a share of ~% in the two wheel tractor market in terms of sales volume in 2015. Two wheel tractors are the most demanded agricultural machinery in Indonesia and this trend is expected to continue in the future. The sales volume of hand tractors is estimated to reach ~ units in 2018 and ~ units by 2020.
The agriculture sector in Indonesia witnessed an upward trajectory, from subsistence and mixed farming towards semi-commercial and commercial farming. This resulted in an increased demand for farm machinery, leading revenues from the sale of 4 wheel tractors to enhance from USD ~ million in 2010 to USD ~ million in 2015. The total number of four wheel tractors sold in the country increased from ~ units in 2013 to ~ units in 2015. Tractors ranging from 81-100 HP are primarily demanded by commercial farmers and large agricultural cooperatives indulging in palm oil, sugar and rubber cultivation. Kubota and Yanmar sold ~ units and ~ units respectively in 2015. New Holland accounted for a share of ~% in the four wheel tractor market. Commercial farmers in Indonesia have mainly demanded high horsepower (81-100 hp) Massey Ferguson and John Deere tractors due to which they accounted for a share of ~% and ~% respectively for the overall four wheel tractor sales in 2015. The sale of four wheel tractors is estimated to increase to ~ units in 2018 and ~ units by 2020.
The revenue from the sale of combine harvesters augmented from USD ~ million in 2010 to USD ~ million in 2015, with sales volume posted at ~ during the same year. The sales of combine harvesters of 35 hp and below contributed ~% to sales volume in 2015. Combine harvesters ranging from 35 hp to 55 hp contributed ~% to overall sales volume in 2015. CV Karya Hidup Sentosa (Tractor Quick) had garnered a share of ~% in the combine harvester market in 2015 with total sales of ~ units. Kubota manufactures and sells three models (35 Hp, 60 Hp and 70 Hp) of combine harvesters in Indonesia and has helped the company to achieve a market share of ~% in terms of sales volume during the same period. Yanmar has managed to sell ~ units of its combine harvesters during the same period. The sale of combine harvesters is anticipated to increase from ~ units in 2018 to ~ units by 2020. During the same period, revenue generated by this market is projected to increase from USD ~ million during 2018 to USD ~ million by 2020.
The overall sales of rice transplanters in the country increased from ~ units in 2010 to ~ units in 2015, achieving a CAGR of ~% during the review period. The revenue generated from the sale of rice transplanters increased from USD ~ million in 2010 to USD ~ million in 2015, achieving a CAGR of ~% during the review period. Yanmar has total sales of ~ units in 2015. During the same year, Kubota sold ~ units of their Rice transplanter. The sales of rice transplanters are projected to increase from ~ units in 2018 to ~ units by 2020. The demand for these machines is expected to arise from certain areas in Java and Sulawesi by agricultural cooperatives and large/commercial farmers.
Majority of farmers that procure new 2 wheel and 4 wheel tractors purchase them with tractor implements. The revenue generated from the sale of tractor implements augmented from USD ~ million in 2010 to USD ~ million in 2015, achieving a CAGR of ~% during the review period. The total sales of tractor implements enhanced from ~ units in 2010 to ~ units in 2015, reporting a CAGR of ~% during the review period. Rotavators accounted for the share of ~% with respect to the sales of new tractor implements in 2015. The sale of tractor implements has been estimated to reach ~ units in 2018 and augment to ~ units by 2020.
Key Topics Covered in the Report
Gross Domestic Product of Indonesia, Distribution of GDP by Agriculture, Manufacturing, Services
Population Demographics, GDP Per capita and GDP Per Capita (PPP) in Indonesia
Total Land under Cultivation and Distribution by Major Crops
Changes in Cropping Patterns of Major Crops and Factors Driving Change
Snapshot on Irrigated and Non-Irrigated Land In Indonesia
Existing Problems in Agricultural Development in Indonesia
Government Policy Impacting the Agricultural Machinery Market in Indonesia
List of Agriculture Universities in Indonesia
Indonesia Agricultural Machinery Market Size on the basis of Revenue and Sales Volume
Indonesia 2 Wheel Tractor/Power Tiller Market Size on the basis of Revenue and Sales Volume
Indonesia 4 Wheel Tractor Market Size on the basis of Revenue and Sales Volume
Indonesia Combine Harvester Market Size on the Basis of Revenues and Sales Volume,
Indonesia Rice Transplanter Market Size on the basis of Revenue and Sales Volume
Indonesia Tractor Implements Market Size on the basis of Revenue and Sales Volume
Snapshot on Power Threshers Market in Indonesia
Price Range at Category- Customer Price/ Dealer Price (USD)
Region Wise Channel Points of Major Players in Indonesia
After Sales Support Policies
Business Model Adopted by Major OEM’s in the Tractor Market
Tractor and Implement Channel Strategies in Indonesia
Geographical Distribution of Category wise sales for Tractors and Other Machinery in Indonesia
Indonesia Agricultural Machinery Market Future Outlook and Projections
Customer Insight on Indonesia Agriculture Equipments
What Farmers Consider Before Purchasing New Agricultural Machinery in Indonesia
Usage Patterns for Major Agricultural Equipments in Indonesia
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Ankur Gupta, Head Marketing & Communications