The digital customer experience and service automation (DXE) is referred to that term which defines as the whole ecosystem that consists the digital transformational components, which are indefinable for the enablement of an optimum and consistent digital service delivery. Evidently, the significant innovations in the digital sector, the usage of intelligent bots to identify and prioritize consumer aspects for making an effective service delivery could bolster a new age trend in the digital evolution. As real-time and well-organized customer support is becoming a key mantra to achievement for any business entity, it is apparent that most of the prominent companies will have extreme consumer experience platforms within the next decade, with more than 90% of the CXOs of the main corporations considering an effective developments in the overall consumer experience delivered by the end of 2018.
Although, the key players of this market are making huge developments in the research and development programs for leading the fastest market growth during the forecasted period with the handsome amount of share across the globe. According to the report analysis, ‘Digital Customer Experience and Service Automation (DXE) Market’ it states that there are several key players which are recently functioning in this sector more effectively for dominating the highest market share across the globe more effectively by folding up their sleeves with the acceptance of profitable strategies and policies by analyzing the coming market trends includes Adobe, Salesforce, IBM, Oracle, SAP, Sitecore, and Episerver. In addition, the key players of this market are adopting the innovated technologies with the developed techniques of doing work which results a more competitive nature of the market and further enforced the coming investors for making the effective amount of investment.
Additionally, with the significant working of the key players and applications of the digital customer experience services, the market is split into 4 major regions such as North America, Europe-Middle East & Africa (EMEA), Asia Pacific (APAC), and Latin America, among which EMEA is predictable to demonstrate the highest market share in terms of investment value over the entire forecast period. Furthermore, according to the research, the digital customer experience and service automation (DXE) market is anticipated to witness an effective USD 179 billion by 2023, growing at a CAGR of almost 29% during the forecast period. Significant increasing digital platforms and need to enhance the customer journey to manage a competitive edge in the market are the key factors driving the market.
Whereas, with the growth drivers the market is having few restraints which hampers the market growth such as disillusioned existing omni-channel strategies, data security and privacy concern and several others. However, the market of this has prominent key players which are attaining the profitable opportunities for attaining the handsome amount of share with the fastest market growth includes Account-based marketing, robust and efficient business processes and several others. Therefore, in the near future, it is anticipated that the market of digital customer experience and service will increase across the globe more significantly over the recent few years.
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Ankur Gupta, Head Marketing & Communications