Panama Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market: Ken Research


The beer industry was negatively affected by the increase in tax for beer and alcoholic beverages but the improved economic conditions in the country benefited consumption of beer. Cerveceria National (Panama), which belongs to SABMiller, held 55% of the overall beer market. Light beers are growing in volume as consumers are looking for more refreshing product with less alcohol content than the regular versions. With 98% market share, lager remained the dominate type in the market in 2015. Beer market is expected to grow by 1% in 2016.

Key Findings

Although beer consumption volume shrank 2% in 2015, total market value increased by 6%.

Beer imports have risen over the past few periods as local production can’t satisfy demand on many occasions. The majority of the imported beer comes from the United States with 73% share.

Mainstream beer is still by far the largest price segment in volume with 54% share. Although consumers were drinking less beer due to the introduction of a tax on beer.

Multipacks of six glass bottles are the most frequent and are usually from imported brands. It is expected that glass packaging will dominate the market for the upcoming years.


Canadean’s Panama Beer Market Insights 2016 Report provides a complete overview of the Panama beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook. Covering total market (on and off-premise) the report details:

2011-2015 actual detailed beer consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts

Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016

Value by distribution channel 2011-2015, with 2016 forecasts

2014-2016 selected on-/ off-premise retail prices

Details of key beer new product launches in 2015 by company

Overview of the competitive landscape in the beer market, with analysis of key company performance

Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer market

Key Topics Covered in the Report:

Panama Beer Market Research Report

Panama Beer Market Analysis

Panama Beer Market Volume

Panama Beer Market Segmentation Trends

Panama Beer Market Companies

Panama Beer Market Future Outlook

Panama Beer Market Revenue

Panama Beer Market Size

Panama Beer Market Share

For more coverage click on the link below:


Ken Research

Ankur Gupta, Head Marketing & Communications



Comments are closed.