Singapore Day Care Market by Type (Childcare – Kindergarten, Playgroup, Nursery; Infant Care Centers), by Duration (Half Day and Full Day) – Outlook to 2021: Ken Research

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Singapore Day Care Market by Type (Childcare – Kindergarten, Playgroup, Nursery; Infant Care Centers), by Duration (Half Day and Full Day) – Outlook to 2021” provides a comprehensive analysis of the day care services market in Singapore. The report covers market size of the Singapore Day Care Services, market segmentation on the basis of type of day care center, type of program, major cities and membership plan and type of classes. The report also covers the competitive landscape, government regulations, and customer preferences in Singapore Day Care Market. In addition to this, the report also covers company profiles and product portfolio of major players. This report will help industry consultants, child care centers, day care centers and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.

Singapore Day Care Market
Day care market in Singapore has witnessed significant growth over the period 2013-2016. The market is highly regulated by Early Childhood Development Agency (ECDA). Number of enrollments has surged during the period and centers providing such services have also augmented at a considerable pace. The growth has been supported by several factors including government initiatives, growing child population and enhancing working population in the country. The market has grown at a CAGR of ~% during 2013 to 2016 with revenue estimated at SGD ~ million. Furthermore, the enrolments in child care center has increased from ~ in 2013 to ~ in 2016 while the enrolments in infant care centers has increased at a CAGR of ~% during 2013 to 2016.

Singapore Day care Market Segmentation

By Type of Day Care Centers: Child care centers have accounted for ~% of the revenue share in Singapore day care market in 2016. This market caters to children of age 19 months to 7 years. Infant care centers have contributed to ~% in the Singapore day care market revenue in 2016. This market caters to children of age 2 months to 18 months. Kindergarten has accounted for the largest share of ~% in the number of enrolments in Singapore Child Care Market. This is followed by playgroup with ~% and nursery with ~% as of 2016

By Type of Program: Majority of the parents opt for full day services since such programs help in the overall development of the child. Full say programs have accounted for ~% of revenue in Singapore Child Care Market and ~% of the revenue in Infant Care Centers in 2016. Other programs include half day programs and emergency care services. Such programs have accounted for a very small share in the day care market revenue in 2016.

By Major Cities: The top cities which have accounted for the largest share of enrolments in child care centers include Sengkang (~%), Jurong West (~%), Woodlands (~%), Yishun (~%) and Tampines (~%). The major cities contributing to the highest number of enrolments in infant care centers include Sengkang (~%), Bukit Merah (~%), Jurong West (~%), Central Area (~%) and Bedok (~%) in 2016. The main driving factors include high baby population, developed infrastructure and changing lifestyle of urban population.

By Type of Membership plan: Monthly membership plans has accounted for the largest share of ~% in the Singapore daycare market revenue in 2016. The major end users of daycare centers are parents who work full time so they prefer monthly membership plans. This was followed by other membership plans which include daily services and membership for flexi programs gathering ~% of the market

Competition Scenario in Singapore Day Care Market
The Singapore daycare market is highly regulated by the government in terms of setting up a day care center, facilities to be provided and quality standards to be maintained by day care centers. The day care centers majorly compete in terms of offering a tailored international curriculum suitable to the development of Singapore children, hygienic facilities ensuring emotional and intellectual growth of the child and increasing geographic presence in order to capture the growing demand for day care center due to rising awareness about the need for early childhood education. The market is expected to be dominated by government run day care centers as government has rolled out plans to set up more daycare centers in major cities in Singapore in phases. Private players in the market fear their declining market share would hamper their sustenance in the market. Due to this, such players are now targeting expatriate population and exploring how they can differentiate itself from government options with focus on customization options.

Singapore Day Care Market Future Outlook
The Singapore day care market revenue is expected to increase from SGD ~ million in 2016 to SGD ~ million in 2021 at a CAGR of ~%. With the Singapore government initiatives to encourage more mothers to enter the workforce, the day care market will witness a rise in demand for infant care and preschool education. With the Singapore child population estimated to reach ~ in 2021, the number of Enrollments in childcare and infant care centers is expected to increase from ~ in 2016 to ~ in 2021. By 2020, Singapore is expected to see demand for at least 4,000 childhood care professionals to work as centre leaders, preschool teachers, toddler teachers and infant care teachers

Key Topics Covered in the Report:

  • Singapore Day Care Market Overview
  • Value Chain
  • Singapore Day Care Market Size by Value, 2013-2016
  • Singapore Day Care Market Segmentation on the basis of Type of Day Care, Major Cities, Type of Program and Type of Membership Plan.
  • Company Profile of Major Players in Singapore Day Care Market
  • Trends, Developments, Growth Drivers, Restraints and Government Regulation in Singapore Day Care Market
  • Singapore Day Care Market Future outlook and Projections
  • Analyst Recommendation

Source: https://www.kenresearch.com/education-and-recruitment/education/singapore-day-care-market/142262-99.html

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Ken Research
Ankur Gupta, Head Marketing & Communications
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