South Africa Dairy Products Market Outlook to 2020 – Innovation Coupled with Acquisitions by Dairy Product Manufacturers is Likely to Drive Market” provides a comprehensive analysis of the dairy product market in South Africa. The report includes the market share contributed by the sales of different dairy products including processed milk, yoghurt, cheese, ice cream, butter, flavored milk and milk powder. The study also enlists the key market indicators which include consumption per capita, total consumption and production, average per unit and price, and import and export data by value and by quantity. Trends and developments and regulatory framework are also added in the study for clear understanding about the factors responsible for present scenario of the market. The future analysis of overall South Africa dairy product market has also been discussed along with recommendations from analyst view.
South Africa is a home of high quality breeds of milk producing cows such as Holstein, Jersey, Guernsey and Ayrshire. The presence of these cows helped the country in contributing ~% to the world milk production in 2015. Additionally, the facilitating weather conditions such as mild temperature and heavy rainfall in few coastal regions of the country including Western Cape, Eastern Cape, KwaZulu and Nata ensures the availability of high quality of natural and artificial pasture for consumption by livestock. Nutritional good quality pasture consequently results in production of high quality raw milk in South Africa. South Africa captured ~% of the total revenue share of Africa dairy product market in 2015. The dairy products market in South Africa is observed to be in declining phase with CAGR of negative ~% in between 2013 and 2015, with revenues valued at ZAR ~ million in 2013 which declined to ZAR ~ million in 2015. Moreover, the declining annual growth rate of GDP in nation from 2.2% in 2013 to 1.3% in 2015 resulted in the steep drop of ZAR/USD exchange rate from 0.09 in 2013 to 0.06 in 2015 resulting which the dairy product market has shown a higher negative CAGR of ~% in terms of USD.
Processed milk market has been reported as the highest contributor to the overall dairy product market of South Africa with revenue share of ~% in 2015. Favorable weather conditions in coastal regions of the nation and accessibility to high quality natural and artificial pasture coupled with adaption of latest hygiene milking techniques by the local dairy farmers is assisting farmers to produce large quantity of milk in the country. Moreover, modernized techniques have also reduced the wastage and contamination risk during milking process at dairy farms, which has resulted South Africa to record increased milk production from ~ million liters in 2013 to ~ million liters in 2015. Increased milk production has helped milk processors in nation to lower per unit price of processed milk which motivated the lower income group people in the nation to easily afford processed milk in their regular diet, hence advocating the reason for high share of segment in the market. Yoghurt is observed as second leading segment in the market with revenue share of ~% in 2015.
The dairy product market in South Africa is largely organized for the dairy product segments such as ice cream, butter, milk powder, flavor milk, and chesses. Unilever South Africa with the market share of ~% leads the ice cream market followed by Paramalat SA and Danone South Africa with their market share of ~% and ~% respectively. Yoghurt being the most demanded products in South Africa dairy market is manufactured by the large foreign and small scale domestic dairy manufacturing players such as Paramalat, Clover, Danone, Gero, making the yoghurt market organized. Paramalat due its strong distribution network and best quality standard dairy products is dominant with revenue share of ~% in 2015 followed by Danone and Clover with ~% and ~% market share respectively. Cheese market in South Africa is organized with the presence of few leading brands such as Paramalat who have the market share of ~% followed by Clover and Dairybelle with the market share of ~% and ~% respectively in 2015.
Key Topics Covered in the Report:
The market size of South Africa Dairy Product Market
Market segmentation of South Africa Dairy Product Market on the basis of Products
Trends and Developments in South Africa Dairy Product Market
Regulatory Framework of South Africa Dairy Product Market
Competitive Landscape and Detailed Company Profiles of the Major Market Players
Future Outlook and Projections of South Africa Dairy Product Market
Macro-Economic Factors Impacting the South Africa Dairy Product Market
Ankur Gupta, Head Marketing & Communications