Malaysia Automotive Lubricant Market Outlook to 2025: Ken Research


The report titled “Malaysia Automotive Lubricant Market Outlook to 2025- Driven by Growing Vehicle Ownership & Preference for Synthetic Lubricants provides a comprehensive analysis of the Lubricant Market in Malaysia. The report also initiates by explaining the need and opportunity of the automotive lubricant industry. Further, it proceeds with an explanation of current demand and demand by different segments. It also includes trends, developments, challenges, value chain analysis, and pricing analysis. It gives a detailed explanation of competitive scenarios including cross-comparison between major players, Porter’s Five Force Analysis, and detailed company profiles of major players. It concludes with future scope and analyst recommendations.

Market Overview

The industry is at the growth stage, with the increasing demand for automotive lubricants due to increasing automotive sales. The industry is import driven as both the end product and raw materials are majorly imported from other countries. The prices have been continually increasing with increasing the price of base oil. Over the review period, the Malaysian lubricant market observed healthy growth both in terms of revenues as well as sales volume.

Segmentation by Grade (Synthetic, Semi-Synthetic, and Mineral)

Mineral lubricants have dominated the industry ever since its existence, however high performance, and expensive synthetic and semi-synthetic lubricants are gaining the pace with increasing marketing efforts by lubricant manufacturers and increasing sales margins of synthetic lubricant to mechanics by distributors as well as manufacturers. With the increasing use of synthetic lubricants, the average per annum requirement of lubricant is falling but the higher prices of synthetic lubricants lead to increasing market revenue.

Demand By Type (Passenger Car Engine Oil, Heavy-Duty Engine Oil, Motorcycle Engine Oil, Hydraulic Oil, Gear Oil & Transmission Oil and Greases)

In 2019, Passenger Car Engine Oil accounted for the leading share in the automotive lubricant sales followed by Heavy Duty Engine Oil, Motorcycle Engine Oil and others. An increasing number of passenger cars, high lubricant volume utilization in commercial vehicles and increasing distance traveled ensured the dominance of Passenger Car Engine Oil and Heavy-Duty Diesel Engine Oil. Large circulation of motorcycles catapulted the share of motorcycle oil to the third-highest in the market.

 By End Users

Passenger Vehicles are the biggest consumers of automotive lubricants in Malaysia due to increasing private vehicle ownership because of high per capita income and the unreliable public transport system in the country. Increasing average distance traveled by trucks catapulted the share of commercial vehicles to the second highest in the market.

 By Sales Channel

Majority of sales were undertaken through distributors followed by direct sales to OEMs and through company-owned fuel stations. By distributors, maximum sales were attributed to service stations and garages due to the high influence of mechanics in lubricant purchases. The share of supermarkets and online retail is low due to the low trust level attributed and the relatively new status of these modes of distribution.

Competitive Landscape

The industry is concentrated with the presence of around 15-25 manufacturers including multinational oil producers and local manufacturers. The industry is majorly dominated by three major players namely Castrol, Shell, and Petronas accounting for a market share of +70% collectively in terms of sales volume in 2019.

Future Outlook and Projection

The industry is expected to experience a major downfall in 2020 due to coronavirus pandemic, but it is expected to gain the pace and recover the loss by 2024. Semi-Synthetic and Synthetic grades are expected to gain prominence and favor owing to demand superior quality and increasing lubricant quality standard awareness among consumers. The introduction of the electric vehicle will dampen the demand for traditional engine oil but will drive sales of E-lubricants. Market consolidation will take place as the automotive lubricant industry is a niche space and players with better geographical presence will take over others.

Key Segments Covered: –

By End User Industry

Passenger Vehicle

Commercial Vehicle



By Grade




By Type

Passenger Car Engine Oil

Heavy Duty Engine Oil

Motorcycle Oil


Gear oil and Transmission Oil

Hydraulic Oil

By Sales Channel


Fuel Stations

OEM Workshops and Spare Part Shops

Service Stations and Garages



Companies Covered:





Caltex Chevron

Exxon Mobil

Key Target Audience

Lubricant Manufacturing Companies

Oil Producers

Lubricant Distributors

Government Associations

Time Period Captured in the Report: –

Historical Period: 2014–2019

Forecast Period: 2020-2025

Key Topics Covered in the Report: –

Target Addressable Audience

Supply Ecosystem and Competition Parameters

Demand Scenario

Marketing Strategies

Challenges Faced by Lubricant Producers

Porter Five Force Analysis

Emerging Business Strategies

Best Practises in Business

Pricing Analysis

For More Information on the Research Report, refer to below links: –

Malaysia Automotive Lubricant Market Future

Related Reports by Ken Research: –

Malaysia Industrial Lubricants Market Outlook to 2023 – By Origin (Mineral Lubricants, Semi-Synthetic Lubricants and Synthetic Lubricants), By Industrial Lubricants (Hydraulic Oils, Industrial Greases, Metal Working Fluid/Cutting Oil, Industrial Gear Oil, Turbine Oil, Compressor Oil and Others), By End Users (Construction & Mining, General Manufacturing, Power Generation, Metal Production, Food Processing, Cement Industry and Others), By Distribution Channel (Direct Sales and Dealer Network)

Vietnam Lubricants Market Outlook to 2023 – By Grade (Mineral, Semi-Synthetic and Synthetic Lubricants), By Application (Automotive and Industrial) By Type of Automotive and Industrial Lubricants, By End User of Automotive and Industrial Lubricants End User, and By Distribution Channel of Automotive and Industrial Lubricants

Contact Us: –
Ken Research
Ankur Gupta, Head Marketing & Communications


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