Sports Energy Drinks Market: ken research

GLOBAL ENERGY DRINKS MARKET BY END USERS AND DISTRIBUTION CHANNEL

By End-Users: Adults segment accounted for the largest share of the Global Energy Drinks Market in 2022, due to the growing popularity of functional drinks like energy drinks among adults.

The increasing involvement of adults in sports activities along with surging demand for energy drinks for mental alertness is likely to boost the demand for the segment in the Global Energy Drinks Market.

By Distribution Channel:

Supermarkets/hypermarkets segment accounted for the largest share of the Global Energy Drinks Market in 2022, due to the high customer reach of these stores.

The availability of a wide range of energy drinks of different brands in supermarkets or hypermarkets coupled with increasing demand for healthier options and energy-boosting drinks among consumers are anticipated to propel the growth of the segment in the market.

GLOBAL ENERGY DRINKS MARKET BY REGIONS

By Regions: North America region accounted for the largest share of the Global Energy Drinks Market in 2022, owing to the growing consumption of energy drinks in the region.

The increasing popularity of energy drinks among teens and young adults along with rising marketing and promotional activities for energy drinks in the region is expected to augment the growth of the region.

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COMPETITION SCENARIO IN GLOABAL ENERGY DRINKS MARKET

The Energy Drinks Market is highly competitive with ~150 players that include globally diversified players, regional players as well as a large number of country-niche players having their niche in Energy Drinks.

Regional players comprise ~60% of the total number of competitors, while the country-niche players comprise the second highest of the total number of competitors. Some of the major players in the market include Lucozade Ribena Suntory Limited, Otsuka Pharmaceutical Co., Ltd., AriZona Beverages USA, National Beverage Corp., Red Bull, Monster Energy Company, PepsiCo, Coca-Cola, Amway Corp., NOS Energy Company among others.

The leading global energy drinks companies such as NOS Energy Company, Red Bull, Monster Energy Company, and PepsiCo are highly focused on strategic product launches and are highly involved in promoting their products to hold their position in the market.

WHAT IS THE EXPECTED FUTURE OUTLOOK FOR THE OVERALL ENERGY DRINKS MARKET ACROSS THE GLOBE?

The Global Energy Drinks Market is forecasted to continue a moderate growth, primarily driven by the surging demand for Energy Drinks in a variety of flavors to boost physical performance and enhance energy levels and mental alertness.

The growing demand for functional and healthier beverages among consumers along with the increase in product launches by the manufacturers to fulfill the growing demand is anticipated to augment the growth of the market. Though the market is highly competitive with ~150 participants, global players control the dominant market share.

Key Topics Covered in the Report

Snapshot of the Global Energy Drinks Market
Industry Value Chain and Ecosystem Analysis of the Energy Drinks Market
Market Size and Segmentation of the Global Energy Drinks Market
Historic Growth of the Overall Global Energy Drinks Market and Segments
Competition Scenario of the Energy Drinks Market and Key Developments of Competitors
Porter’s 5 Forces Analysis of the Global Energy Drinks Industry
Overview, Product Offerings, and Strategic Developments of Key Competitors
COVID-19 Impact on the Overall Global Energy Drinks Market
Future Market Forecast and Growth Rates of the Global Energy Drinks Market and by Segments
Market Size of Application/End-User Segments with historical CAGR and Future Forecasts
Analysis of the Energy Drinks Market in Major Regions
Major Production / Consumption Hubs in the Major Regions
Major Production/Supply and Consumption/Demand Hubs in Each Region
Major Country-wise Historic and Future Market Growth Rates of the Total Energy Drinks Market and Segments
Overview of Notable Emerging Competitor Companies within Each Major Region