The Fitness Service Market has observed strong growth due to the prominent increment in proportion of unwholesome population, the effective growth in health consciousness amongst the adults, effective augment in the disposable income of household, changeable lifestyle and fashion trends, groundbreaking marketing strategies being accepted by the major fitness centers across the country, greater requirement for fitness services by women and the increasing number of dissemination of international brands across the developed as well as underdeveloped region. The market is presently at maturity stage owing to the existence of great number of players prevailing and a fierce competition amongst each other. A foremost under writing aspect to the boost in revenue had been the addition of incorporated fitness services such as, Yoga, Pilates and Swimming, delivered under one roof. Not only has this, the effective increment in the demand for personal training and growing disposable income and several others aspects have accompanied growth. There has been an augment in the amount of gym subscribers and fitness centers which also encouraged the growth of the fitness services market during the recent past years.
Based on the Fitness Service Market Future Outlook, the effective increase in the equipment and capacity spaces in fitness clubs, such as hot yoga studios, tall altitude training rooms, metabolic testing equipment, medical exercise locations, and day spas are obtaining popularity amongst the customers, which is further assisting the market growth. Nice-looking membership fees proposed by fitness clubs, augmenting spending on marketing and announcement, are supporting the health and fitness clubs to create the more revenue.
Dependent on Men Gym Fitness Services Market, the Gym Membership has been the greatest revenue creating stream across Australia with a share of more than half of the entire revenue produced during the recent past years. The cause for membership fee ascendency is that a membership fee is necessary to pay in order to advantage any fitness service suggested by the gym. The revenue created by Personal Training has increased owing to the unremitting growth in the requirement for qualified fitness professionals and documentation courses in the country. Personal Trainers have obtained revenue share of more than one third of the entire Australia Fitness service market size during the recent past years.
Furthermore, globally, improved consumption of insalubrious food and sugar is initiating obesity, which leads to diabetes, heart disease, and high blood pressure. The increment in the awareness among millennials has occasioned in an augment in expenditure on the healthy lifestyle and fitness activities, which is promising them to join the fitness clubs. Not only has this, the Gen X is more expected to be the customer of health clubs than any other demographic, so health clubs are centering to keep this consumer portion engaged, and remaining to underwrite in their gym and health memberships by proposing the personalized service assistances. Due to forceful competition in the market, key players are wearisome to extricate their service offerings by delivering a unique value suggestion and reimbursements to survive in the exceedingly competitive environment, which is promising more people to join fitness and health clubs. Hence, it is predicted that the market of fitness services will increase around the globe more effectively over the upcoming duration.
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UAE Fitness Services Market Outlook to 2022 – By Market Structure (Organized and Unorganized), By Subscription Period (1month, 3months, 6months and 1year), By Region (Dubai, Abu Dhabi, Sharjah and others), By Revenue Stream (Membership Fee and Personal Trainer Fee)
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Ankur Gupta, Head Marketing & Communications