Anti-counterfeit packaging is well-defined as the method of assigning secure packaging to the merchandise. Anti-counterfeiting packaging may be a secure packaging method that stops imitation and confirms the products’ safety. Corporations take anti-counterfeit steps, permitting them to decrease losses owing to counterfeiting in terms of sales and loyalty. Anti-counterfeit pharmaceutical packaging is a methodology aimed at preventing pharmaceutical products from being distorted in terms of labeling and proof of identity. Anti-counterfeit pharmaceutical packaging assistances within the supply chain process to retain the identity of the unique product. Anti-counterfeit packaging guarantees that there’s no modification within the packaging code applied by the initial manufacturer and no counterfeiting of the pharmaceutical product.
According to the analysis, ‘Global Anti-Counterfeit Packaging Market: Market Segments:By Technology (Mass Encoding, RFID, Tamper Evidence, Hologram, Forensic);ByApplication (Pharmaceuticals & Healthcare, Food & Beverage, Clothing & Apparel& Others);and Region – Analysis of Market Size, Share & Trends for 2014 – 2019 and Forecasts to 2030’ there are tons of key players which are functioning for the development of the market which excludes Uflex Limited, Applied Dna Sciences Inc., Authentix Inc., PharmaSecure Inc., Zebra Technologies Corporation, E.I. Du Pont De Nemours and Company, Ampacet Corporation, 3M Company, AlpVision SA, CCL Industries Inc., Avery Dennison Corporation, Sicpa Holding SA. Recently, numerous developments have been enchanting place within the market. For example, In November 2016, 3M Track and Trace Solutions present Scotch Clean Removal Strapping Tape 8899HP at PACK EXPO. Properly securing appliance components and electronic elements may be an essential part of the packaging process. However, the introduction of anti-counterfeiting technologies is expensive, thus the protection of the drug is ignored by tiny producers that are likely to be obstructed by the market expansion of anti-counterfeit pharmaceutical packaging. Counterfeit drugs are specifically promoted by the rise within the range of cases in that patients do not check in a physician before buying prescription merchandise. The lack of customer consciousness of the authentication of pharmaceutical and food products, on the other hand, has a consequence on industry growth. For the development of the anti-counterfeiting packaging trade, the high-price structure for track & trace infrastructure and lack of information of product originality are predictable to pose major challenges.
The Global Anti-Counterfeit Packaging market is segmental on the idea of Technology and Application. Based on Technology, the market is disseminated into Mass Encoding, RFID, Forensic, Tamper Evidence, and Hologram. Based on Application, the market is deliberated into Pharmaceuticals and Healthcare, Food and Beverage, Clothing and Apparel, and Others.
The regional investigation of the Global Anti-Counterfeit Packaging market is taken into the account for the key provinces like North America, Latin America, Europe, APAC, and MENA. North America is that the main country over the globe in terms of market share due to rising worries regarding the harm produced by the manufacturing of forged goods, the industry is predicted to expand. Whereas, North America is besides estimated to exhibit the highest rate / CAGR over the forecast quantity 2020-2030.
Furthermore, the newest trend recognized in the anti-counterfeit packaging market is that the rise in strict product protection laws connected to counterfeiting. Since the market concentration of counterfeit products is continually rising, strict rules are obligatory by the government of dissimilar countries to control counterfeiting activities. Such rules have an encouraging effect on the anti-counterfeit packaging trade and search to eliminate the demand for counterfeit products. Owing to the sales of counterfeit product, there has been an increase in concerns regarding the losses suffered by product manufacturers across countries that has enhanced concerns regarding brand dilution that in turn pushes the need for anti-counterfeit packaging. Thus, it is expected that the Global anti-Counterfeit Packaging market will increase within approaching years.
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Ankur Gupta, Head Marketing & Communications