Asia Pacific was the largest region in the global breakfast cereal market, accounting for 51% of the market in 2019. North America was the second largest region accounting for 19% of the global breakfast cereal market. Africa was the smallest region in the Global Breakfast Cereal Market.
To preserve nutrients and eliminate harmful microorganisms in canned, pickled or dried fruits and vegetables, fruit and vegetable canning companies are using high pressure pasteurization technique. High pressure pasteurization is a cold pasteurization technique in which sealed or packaged products are introduced into a vessel and subjected to high pressure of 87,000 pounds per square inch or the equivalent of 5,500 atmospheres using water. The high pressure inactivates viruses, bacteria, yeasts, parasites or moulds present in the food extending shelf life and preserving nutrients. Some of the companies using high pressure pasteurization include Agroindustrias Aib, Fresherized Foods, Maryland Packaging.
The breakfast cereals market consists of sales of breakfast cereals such as corn flakes, muesli and porridge oats by entities (organizations, sole traders and partnerships) that produce breakfast cereal products. The companies in the industry process raw materials into breakfast cereals, package and distribute them through various distribution channels to both individual customers and commercial establishments.
The global breakfast cereal market is expected to grow from USD 55.8 billion in 2019 to USD 56.5 billion in 2020 at a compound annual growth rate (CAGR) of 1.3%. The low growth is mainly due to economic slowdown across countries owing to the COVID-19 outbreak and the measures to contain it. The market is then expected to recover and grow at a CAGR of 6% from 2021 and reach USD 66.4 billion in 2023.
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Ankur Gupta, Head Marketing & Communications