Rise in Technological Development to Drive Operating Systems & Productivity Software Publishing Market: Ken Research


The operating systems market comprise of sale of operating systems software by organizations engaged in producing the operating systems software programs which enables the computer hardware communication and operation with the computer software. The productivity Software publishing is an application software which is dedicated for producing the information associated to documents, digital paintings, electronics, digital video, presentations, worksheets, databases, charts, and graphs. Moreover, the operating systems are the elementary software required by almost all electronic interactive systems associated to use of mobile phones, washing machines and computers. Some of the key operating software market consists of Microsoft Windows, Linux, UNIX, Symbian, Android and Apple Mac OS among others.

According to study, “Operating Systems & Productivity Software Publishing Global Market Report 2019” the key companies operating in the global Operating Systems & Productivity Software Publishing market are Ubuntu, Microsoft, Linux, Apple Inc., and Oracle. Owing to rising rise in demand of android mobile phones, android features in different electronic gadgets is expected to boost the operating system market. Microsoft is one of the lead company in operating software market. Some other key players of this market consist of Apple, AT&T and Linux among others

Based on type, operating systems & productivity software publishing market is segmented into operating systems and productivity software publishing. Based on device type, market is segmented into mobile and computer. Based on industry activities, market is segmented into operating system development, slideshow and presentation software development, word processor software development, calendar and scheduling software development, spreadsheet software development, software publishing and communication management software development. Based on product, market is segmented into Windows, Android, iOS, Linux, macOS and others. In addition, based on sales channel, market is segmented into Business to Business (B2B), Business to customers (B2C) and others.

The technological advancements and increase in awareness among consumers has led to substantial rise in demand of computer systems, consequently supported the demand of operating systems market. Moreover, the development of different applications over mobile phones primarily due to android OS among the youth is expected to open new opportunities for the operating system market in the upcoming years. The impact of digitization services further driving the use of wireless technologies and equipment market. The rise in data traffic, use of public WiFi coupled with emerging 4G and 5G technologies are further motivating the growth of wireless equipment both in the developed as well as in emerging countries. Many companies are now shifting from the traditional communications systems to as fixed line technologies with more advanced wireless and mobile technologies system.

Based on geography market is segmented into North America, Asia Pacific, Eastern Europe and Western Europe and Africa. The North American region held the largest share in the operating systems & productivity software publishing market, accounted for more than half of the overall market share. The Western Europe was the second largest region accounted for nearly one-third of the overall operating systems & productivity software publishing market. The African region held the smallest share in the overall operating systems & productivity software publishing market.

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Global Operating Systems and Productivity Software Publishing Market

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Ankur Gupta, Head Marketing & Communications




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