India Video Games Market Growth Is Fostered By Growing Penetration Of Smart Phones: Ken Research

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The video gaming market is anticipated to grow at the speedily rate with the introduction of newer games and applications by dissimilar players of the video games market. The video game is one of the leading forms of entertainment that deliver the enormous gaming experience to the end users. The India video games industry is also predicted to augment with the growing media and entertainment industry. Growing internet penetration from mobile, laptop and tablets devices assist gaming culture among the individuals. Not only has this, growing innovations in the gaming featured generated by key players are also one of the foremost aspects influencing the growth of the market during the forthcoming period.

Report Analysis

According to the report analysis, ‘India Video Games Market Outlook to 2018 – Rising Popularity of Mobile and Online Games to Lead Growthstates that Video game industry in India, which is majorly propelled by retail sales of software and hardware, had accounted revenues of INR ~ million during FY’2013. Each segment in the video game industry is subjected to a gamut of dissimilar factors such as price cuts and number of units sold that play an imperative role in determining their respective revenues. The video game industry in the India has augmented at a CAGR of 34.5% from INR ~ million in FY’2008 to INR ~ million in FY’2013.

Top Impacting Aspects

The revenues of the video game software market which is majorly propelled by the hardware installed base, has transformed enormously over the last decade. The requirement of video games for PCs has been majorly propelling the software market revenues in India since FY’2008. The percentage share of PC gamers across India was ~% in FY’2013, thus underwriting a noteworthy share to the complete video games software market in India.

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The increasing penetration of the smart phones has underwritten significantly to the growth of mobile games across India. The mobile games market was valued at INR ~ million for FY’2013, increasing from INR ~ million during FY’2008. This growth was assisted by a multitude of aspects such as increasing influence of tablets and escalating mobile subscriber base, which has given individuals an exposure to mobile games.

Market Players

The two foremost players in the video game hardware market in India are Sony and Microsoft. Sony’s PlayStation registered the video games hardware market in terms of total installed base across India which stood at INR ~ million during FY’2013. Microsoft’s Xbox 360 was the second largest selling seventh generation console across India video games hardware market with ~% market share and a complete installed base of 215 million in India during FY’2013.

Regional Insights

India dominated the market during the review period with a great percentage of revenue share. The increasing number of online games and the growing popularity of online gaming tournaments in India is encouraging the market players to launch platforms that can potentially enable the games to access video games.

For More Information, refer to below link:-

India Video Games Market Research Report

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