1. Covid-19 pandemic has been a major catalyst for Global In-mold labelling market, with a growth rate CAGR of ~5% between 2022-2027F.
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By 2027F, the Global, Middle East & KSA In-mold labelling market is expected to grow at a robust rate. The market’s expansion can be ascribed to the increasing investments, growing demand for sheet fed labels, inclination towards attractive packaging and high product security. Furthermore, the Covid-19 pandemic has also led to rise in e-commerce and also increased the demand for packaged foods which has further boosted the growth in In-mold labelling market in Middle East, KSA & Globally. The In-mold labelling market is expected to grow at a CAGR of ~5% Globally between 2022-2027F because of the emergence of new companies like Safeer Pac and Al Marai. The prominent companies in the In-mold labelling market in 2022 includes: Al Ghurair Printing & Publishing and Al Jawad.
2. Increasing investment, Positive impact of covid-19, inclination towards attractive packaging and high product security are the major growth drivers for Global, Middle East & KSA In-mold labelling Market.
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The increasing inclination toward attractive packaging is one of the key factors in driving the growth in in-mold labelling market. Aesthetically appealing no-label look & multi-coloured prints on consumer products acts as a lucrative marketing opportunity and an efficient branding tool for sheet fed printing. In addition to this, rising demand for eco-friendly and high-performing sheet fed labels, and increasing technological advancements are also driving the growth in in-mold labelling market as they make manufacturing process more efficient. Furthermore, the Covid-19 also has positive impact on the in-mold labelling market as it has led to rise of e-commerce platforms and also increases the demand for packaged foods, which further fuelled the growth in-mold labelling market globally.
3. With Complex Supply Chain, Technological Deprivation and Costing Patterns are posed as the major challenges faced by the In-mold labelling Market.
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A key challenge faced by the pet insurance market is the Tedious supply chain involved in implementing a Sheet fed IML project. It takes multiple disciplines and companies to develop a good plan for sheet fed IML. With respect to middle east, limited number of suppliers and printers is a real challenge while fulfilling the demand requirements for the various end user industries in the region. But the tedious supply chain is not the only challenge faced the market, challenges like technological deprivation and costing patterns also halts the growth of the In-mold labelling market. Furthermore, Accurate label placement in mold is also a critical issue. Not only accurate label placement, but accurate label size with minimal size variation & print-to-cut tolerances are also critical criteria. Thus, attention should be given to how label is shaped & presented to mold & conform to contours of molded container without wrinkling, puckering, or distorting printed image when molded.
