- Shift in consumer behaviour from value to convenience seeking, unplanned ordering behaviour, with an increase in Gen-Z customers’ affinity for indulgence purchases are some of the growth drivers.
- Investment in last-mile delivery solutions such as autonomous delivery, pick-up and drop networks, and crowdsourced delivery platforms is on a rise.
- Consumers will continue to adopt digital and contactless services quickly, with consumers ordering online versus shopping at brick-and-mortar stores, the competition for last-mile delivery will be fierce.
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Expanding realms of delivery by investing in drone technology: Received approval for China’s first batch of air routes for real-time delivery drones in Shanghai, this reduced labour costs and delivery time from 30 minutes to 20 minutes, taking example from China, Quick Commerce players in Malaysia can capitalize the opportunity.
Internet of Things: Intelligence Transport Solutions: In-vehicle telematics can collect data on movements and idle time to maximize fleet and asset utilization as well as dynamic route planning and optimization. IOT can be used to reduce vehicle downtime via prediction of asset failure and automated maintenance scheduling. Tagging of individual items, pallets and operational equipment can transmit information about their current condition and position.
Shift in Consumer Behavior from Value-seeking to Convenience-Seeking: Willingness to pay for premium products, growing market for easy-to-cook products at-home delivery, demand for healthy and nutritional products, rising consumption of newer products through global experiences. Shift in consumer behavior from value-seeking to convenience-seeking, resulting in weekly, small-sized purchases rather than larger, monthly purchases driving the demand for on-demand logistics market.
Analysts at Ken Research in their latest publication “Malaysia Quick Commerce Market Outlook to 2026F- Driven by growing technological adoption and infrastructure development” by Ken Research observed that Malaysia Quick Commerce Market is in the growing phase. The Adoption of New Technologies, emerging new players, high internet penetration, balancing lifestyle, Government Initiatives and with the convenience of last mile delivery, are some of the factors that will contributed to the Malaysia Quick Commerce market growth over the period of 2022P-2027F with a growth rate of CAGR 6.0%.
Key Segments Covered in the report: –
Malaysia Quick Commerce Market Segmentation on Demand Grocery
By Products Category
- Beauty & Personal care
- Packaged Food & Beverages
- Staples
- Fruits & Vegetables
- Others
By Region
- Metro & Tier I
- Tier II & below
By Business Model
- Dark Store Model
- Marketplace Model
By Customer’s Gender
- Male
- Female
By Delivery Time
- 0-30 mins
- 30-45 mins
- 45- 1 hour
- 1-2 hours
By Order Value
- 0-50
- 50-100
- 100-200
- 200-1000
By Customer’s Age
- 16-24
- 25-34
- 35-44
- 45-54
- 55+
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Malaysia Quick Commerce Market Segmentation on Demand Logistics
By B2B/B2C & C2C
- B2B
- B2C
- C2C
By B2C End User
- Grocery
- Flowers
- Shoes
- Fresh Fruits & Vegetables
- Others
By Regions
- Urban Areas
- Tier 2 and Rural Areas
By Average Delivery time taken
- 0-30 mins
- 30-45 mins
- 45 mins – 1 hr.
- 1 hr.- 2hr
Malaysia Quick Commerce Market Segmentation on Demand Food Delivery
By Region
- Urban Areas
- Tier 2, 3, Rural Areas
By Average Delivery Period
- Under 30 Minutes
- 30-45 Minutes
- 45-60 Minutes
By Gender
- Male
- Female
By Age Group
- 18-24
- 25-34
- 35-44
- 45 above
By Frequency of ordering
- Everyday
- 2-3 times a week
- once a week
- every 2 weeks
- once a month
- once every 6 months
- once a year
- less than once a year
By Cuisine type
- Fast Food
- Malay
- Beverages
- Chinese
- Others
Key Target Audience
- Quick Commerce Players
- Ecommerce Companies
- E-grocery Companies
- Logistics Companies
- Cold Chain Companies
- Investors & Venture Capitalists
Time Period Captured in the Report:
- Historical Period: 2017/22-2021
- Forecast Period: 2022-2027F
Companies Covered:
- Food Panda
- GrabFood
- Oddle
- Quicksent
- Airasia
- Pandamart
- GrabMart
- Happyfresh
- Lala Move
- Borzo
- GrabExpress
- Pickupp
Key Topics Covered in the Report
Country Overview Malaysia
Ecosystem of Major players in the Malaysian Quick Commerce Market, 2022
Business Cycle and Genesis of Malaysia Quick Commerce Market
The Rise of Rapid Delivery (Quick Commerce)
Customer Journey: Traditional E-Commerce VS On-Demand Logistics
E-commerce statistics in Malaysia as compared to other regions
E-commerce penetration in Malaysia
E-commerce trends in Malaysian states
E-commerce vs Quick Commerce
Business Model Canvas of Quick Commerce businesses
On Demand Food Delivery Market in Malaysia
Market Segmentation for On Demand Food Delivery Market in Malaysia
Competition Analysis for On Demand Food Delivery Market in Malaysia
Future Forecast for On Demand Food Delivery Market in Malaysia
On Demand Grocery Delivery Market in Malaysia
Market Segmentation for On Demand Grocery Delivery Market in Malaysia
Competition Analysis for On Demand Grocery Delivery Market in Malaysia
Future Forecast for On Demand Grocery Delivery Market in Malaysia
On Demand Last Mile Logistics Market in Malaysia
Market Segmentation for On Demand Last Mile Logistics Market in Malaysia
Competition Analysis for On Demand Last Mile Logistics Market in Malaysia
Future Forecast for On Demand Last Mile Logistics Market in Malaysia
Industry Analysis
Regulations: Product Registration and Certification
Challenges in Market
Growth Drivers of the Malaysian Quick Commerce Market
Growth driven by Covid-19 pandemic
Malaysian Government’s National E-commerce Strategic Roadmap
Sub-segments of the Malaysian Government’s Digital Free Zone
Diversification Opportunity to Other Categories
Technologies to Leverage in the Malaysian Quick Commerce Market
Strategies followed by Food Delivery Player in SEA’s
New Technologies
For more insights on the market intelligence, refer to the link below: –
Malaysia Quick Commerce Market Analysis
Related Reports by Ken Research: –
India Quick Commerce Market Outlook to FY’27F
KSA Online B2B Grocery Market Outlook to 2026F
Vietnam Online Grocery Market Outlook to 2026
