A menstrual cup is a type of reusable feminine hygiene product. It is a small, elastic funnel-shaped cup made of rubber or silicon that you insert into your vagina to catch and gather period fluid. Cups can hold more blood than other approaches, leading several women to utilize them as an eco-friendly alternative to tampons. And relying on your flow, you can wear a cup for up to 12 hours.
According to the report analysis, ‘Vietnam Menstrual Cups Market: Current Analysis and Forecast (2021-2027)’ states that certain unhygienic approaches are been utilized by number of women throughout menstruation, which resulted in great prevalence of infections and diseases. Usage of sanitary pads reason chafing and leak sometimes. Additionally, wearing tampons for lengthier than eight hours arise the perils of bacterial infection. In comparison, the menstrual cup is an improved, durable, more relaxed, and long-term approach of menstrual sanitation. Besides, some pads and tampons may take up to 25 years to break down in the ocean, and 50 or more years on land owing to high plastic content, which makes the usage of menstrual cup a sustainable choice. Such benefits proposed by menstrual cups over sanitary pads and tampons are projected to boost the requirement for the product during near future.
On the basis of product type, the market is sectored into reusable menstrual cups and disposable menstrual cups. Out of which, the reusable menstrual cups sector controls a foremost share in the market and is projected to augment at the highest CAGR during the next 5 years due to the increasing initiatives taken by the government of Vietnam to introduce the eco-friendly menstrual products.
In terms of material type, the market is classified into medical grade silicones, natural latex rubber and thermoplastic elastomer. During 2020, the medical grade silicone segment registered the market and is projected to manage its dominance throughout the forecast period as well. This dominance can be accredited to its biocompatibility nature which poses less toxic outcome to the female users.
By distribution channel, the market is categorized into online stores and retail stores. The online store channel sector registers for maximum market share on account of the great penetration of e-commerce stores along with transform buying patterns of customer.
Not only has this, the significant growth in requirement to find environment friendly alternative for menstruation around the globe helps propel the adoption of reusable menstrual cups throughout the forecast period. However, the menstrual cups can be messier to utilize, and hard to insert and remove. Sometimes menstrual cups made of latex can also cause allergic reaction, which limits the growth of the menstrual cup market. However, augment in aim on product innovation for feminine hygiene products and untapped choices in underdeveloped countries can support open new avenues for the growth of menstrual cup market. Therefore, in the near years, it is predicted that the market of menstrual cup will increase around the Vietnam more proficiently.
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Ankur Gupta, Head Marketing & Communications